October 5: Better Streets for People and Businesses
Only twenty percent of the effort to solve transportation challenges lies in technical issues, according to Rob Zako, Executive Director of Better Eugene-Springfield transportation, a small local non-profit advocate for transportation improvements. Eighty percent of the challenge is getting people to overcome their fear of change and come together on what solutions might be. Mr. Zako told the City Club, on October 5, that BEST is trying to support improving transportation issues in the area by reversing the traditional approach.
In most cases, as a member of the audience said, the government proposes a solution to a problem it sees, often one that won’t occur for five or ten years. This immediately divides the public into those who support the idea and those who oppose it. BEST takes the approach, according to Mr. Zako, of starting from the other end, by reaching out to the public to see what issues they see today, not in the future, and what they see as ways to solve the issues that now exist. It works with communities to find acceptable solutions and then tries to generate support for those solutions among the public, and civic institutions before approaching government.
As an example of that approach, Mr. Zako pointed to a survey they recently released seeking input from the public on Springfield’s Main Street. They are, he said, asking the simple question: How safe, practical, and attractive is Main Street for everyone today? The public can respond to that survey by clicking on Main Street – Better Streets – BEST (best-oregon.org)
The Main Street survey is the most recent of the projects in which BEST is uivo9vkled. The organization was formed several years ago as a way to help evaluate the proposal to institute EmX service in West Eugene, a project which generated a great deal of controversy before it was actually constructed. More recently they have been involved in studies related to the Franklin boulevard corridor between Broadway and I-5, in Eugene, and the future of transportation efforts in River Road Santa Clara. In response to a question, Mr. Zako said that BEST probably would be taking a look at the current project affecting Frankling from then east side of I-5 to the Springfield bridges. “That project is already well underway, with Phase I being completed, and has already had a great deal of public involvement.”
BEST, Mr. Zako said, does not attempt to develop specific solutions. He pointed to a recent series of books by the University of Oregon Sustainable Cities Initiative which document a number of ways to address transportation issues. Those studies are available to the public at Rethinking Streets.
Rather BEST focuses on building community and consensus about transportation needs. Mr. Zako described the organization’s efforts to address the future of the segment of Franklin Boulevard between I-5 and Broadway in Eugene. He said they had hosted two walking tours of the area and conducted a survey which produced over 600 responses. They hope to produce a preliminary report next week on what people are saying about any transportation needs for that segment. He did note that as a result of the walking tours one businessman, who had focused on his opposition to roundabouts, had come to the conclusion that there were some needs to be addressed – specifically lowering the speed and providing longer times for pedestrians to cross the street. He said BEST had not fully digested the Eugene current plan but hoped to have questions and some recommendations by year end. He expects a similar process to go forward as BEST studies Main Street in Springfield.

Has the program succeeded? Because of the way that the state keeps statistics it is not easy to directly attribute improvements in the graduation rate to Connected Lane County programs, Ms. Larwick pointed to numerous successes which strongly suggest that there has been a positive impact as part of the increase of the graduation rate to 80 percent for the 2021-22 school year.
Rep. Lively noted that typically most legislative work is actually done in committees, and when bills emerge from the committees with a favorable recommendation they generally pass. That was not the case this session, he said, with more bills than usual failing on the floor. In part because of that he pointed to a number of issues which were not addressed, including attempts to address the adverse revenue impact that growth of the Oregon Lottery has had on tribal casino revenue. “It’s an issue of fairness,” he said, that will have to be dealt with in the coming short session. Similarly, he said bills to resolve several limitations on cannabis business activities failed because attention was diverted by the turmoil surrounding activities of the former Secretary of State.
The property remained under the original master plan approved in 2008, but the new group had a much different vision for the property – a vision that contemplated much more residential use, and public uses such as a school and a church, with relatively little commercial uses. That makes it even more intriguing that the group purchased the property “as is” with none of the entitlements that it would need to modify the master plan, the land use designations, and the zoning to accomplish their objectives. The process generally moves rather slowly; thus it is no surprise that much work needed to be done on getting the changes needed to make development possible when, in March 2020, the City in essence shut down because of the COVID pandemic. What is a surprise to many is that in the face of that, with City staff working remotely, the developer and the City process over 14 significant land use actions over the next two years.
Responding to questions, Mr. Ivanov agreed that there have been some challenges dealing with parking issues in the constructed part of the development. He said that much of that can be attributed to so many tradesmen being on the site and that problems should ease once construction is completed next year.
Springfield has completed the land assembly process for new development in the riverfront area of Glenwood, according to Economic Development Manager, Allie Camp. In combination with private and public sector partners, the group now controls about 30 acres in the northeast corner of Glenwood and has begun the Master Planning process which will give increased definition to the goals set out in the Glenwood Refinement Plan, she said. That process is expected to take about 18 months. Glenwood, which is an urban renewal area, and the Downtown Urban Renewal Area, which extends to 23rd Street, are the two focus areas for near term economic development. To see the slide presentation at the August 17 City Club, click:
One unfortunate development is the decision to revisit the proposed Blue McKenzie development, which the Springfield Economic Development Agency decided, in June, will not move forward as previously envisioned. SEDA will continue to search for suitable opportunities to bring more housing to downtown. Most of the area of the Downtown Urban Renewal Plan is zoned community commercial, is a very flexible zoning standard. Thus, she said, while other factors may exist to keep property owners from moving to develp0, the question of zoning is not one.




Ms. Boe described in some detail the extensive outreach that has already occurred, including surveys, focus groups and direct outreach to many segments of the community. In that process, she said, the staff learned that people prioritize maintenance and safety in both facilities and neutral areas. She noted that among other things, the amount of natural area managed by Wil
